Professional Services: Small and midsize firms are turning to technology to advance their business goals

Small and midsize professional services firms around the world face competition from not only similar firms but also larger firms looking to disrupt current relationships. Rather than simply react to new threats, successful professional services firms are leveraging technology in new ways to sharpen business practices, improve agility, and better serve clients. In fact, according to an IDC SMB Survey (Q4 2015), while 36.7% of small and midsize professional services firms see advanced technology as a competitive differentiator, 36% say they would invest in technology to improve efficiency/manage costs; with 34.8% interested in cloud or hosted resources.

 

This IDC report provides insight into how leveraging new tools and technologies — especially modern business management tools leveraging cloud-based SaaS capabilities —can help small and midsize firms not only drive revenue growth but better compete with larger firms by improving delivery effectiveness and administrative efficiency.

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