Debunking 6 myths of IT consumerization

Debunking 6 myths of IT consumerization

By Craig Dower, President, Avanade Asia Pacific | Feb 6, 2012
The proliferation of powerful consumer devices, ubiquitous services and easy-to-use applications has created radical changes in workplace technology. Analysts and media commentators have called this trend the “consumerization of IT,” and like many hot technology trends, certain misconceptions have emerged.  

A new global Avanade survey challenges six commonly held myths regarding the consumerization of IT from executive-level strategy, to “Millennial” usage, to preferred device brands and major factors driving the trend:

Myth 1: Businesses are resisting the consumerization of IT

There has been a misconception that companies are hesitant to embrace consumer technologies in the workplace. However, this is not the case. Almost three quarters of Singaporean (72%) and Australian (67%) companies are already adapting their IT infrastructure to accommodate the influx of personal devices. From large enterprises to small companies in every industry surveyed, the research found sweeping adoption rates of personal computing technologies in the workplace.

Myth 2: Companies don’t have the IT resources. They need to manage the consumerization of IT

Despite perceptions that companies are struggling to manage the consumerization of IT, research shows businesses already have the necessary IT infrastructure and support in place. The majority of C-level executives (91%) and IT decision makers (75%) said they have the requisite IT staff and resources needed to manage the use of consumer technologies. On average, Australia and Singapore executives are allocating 27% of their IT budgets to manage some aspect of the consumerization of IT, and the majority (62% in Australia, 94% in Singapore) plan to make new investments within the next 12 months.

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