Australian broadband carrier reaps ROI benefits with salesforce.com solution

By Allan Tan | Dec 23, 2009

Previously the sales agent for Australia's leading fibre broadband carrier, Uecomm, used spreadsheets to record, track and manage all sales opportunities. This was labor intensive and ineffective in helping management understand sales trends for the company. This lack of visibility is compounded by staff churn which affect sales cycles.

Uecomm evaluated several CRM solutons based on set-up costs, security, ease of use, stability and scalability. Today, salesforce.com has become integral to Uecomm's operations. This paper describes the process Uecomm went through in arriving to the conclusion that salesforce was the right vendor to partner with.

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