CMO Innovation

Adobe this week took the wraps off the Adobe Experience Cloud, a comprehensive set of cloud services that includes the Adobe Marketing Cloud and...
CMOs and agencies are demanding that Google introduce better control and offer more transparency for its programmatic ad platform.
Design thinking process can help CMOs focus on data and insights that really matter to their brands and customers, says the CEO of Asia Miles, who...

INNOVATION OPINION

By JP Durrios, VP & Managing Director, Marketing Services, Neustar
By Lawrence Chia, Chairman, Pico Group
By Mary English, General Manager, ICLP Hong Kong

KNOWLEDGE CENTRAL

Though sales directors feel confident they have the right technology and processes in place to hit their targets there is a prevailing opinion that...
One of the biggest changes facing buyers, users, and implementers of business analytics software is the shift to cloud solutions.
To determine the status of Analytics and Business Intelligence in the Cloud, Enterprise Management Associates (EMA) embarked on an end-user research...
Successful professional services firms are leveraging technology in new ways to sharpen business practices, improve agility, and better serve clients.
Cognitive capabilities, like those of IBM Watson™, are having a profound transformative impact on enhancing the customer experience.
Situated in Penang, Malaysia, Prince of Wales Island International School (POWIIS), which opened in 2011, off ers a complete education with a global...
The Aga Khan Academy in Hyderabad, south India, is the second in the network of Aga Khan Academies. It follows the highly successful model...
A Cyber Range has been set up at the Singapore Polytechnic’s Cyber Security Academy to expose IT professionals to “real-world” attack scenarios...